About me

After eleven years of working in digital media and brand marketing, I've sharpened my skills collaborating with globally renowned brands in the home, beuaty, and fashion space, such as Lovesac, Bumble and bumble, Aveda, Amika, Bobbi Brown Cosmetics, L'Occitane en Provence, Kiehl's Since 1851, American Eagle Outfitters, CNN, Business Insider, and Food & Wine. I'm skilled at developing a brand's voice from the ground up and growing its resonance with target audiences through market and SEO research. I've worked on 360 marketing campaigns, crafting copy for digital, print, and social media assets that strengthen revenue growth and help brands expand into new markets abroad.

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In addition to my expertise in brand storytelling and content strategy, I'm experienced in leveraging AI tools to streamline research, spark creative ideation, optimize content, and accelerate production workflows—while ensuring every piece of content remains strategic, on-brand, and distinctly human.

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My passion for crafting innovative, quippy copy drives me to break new ground with every campaign I work on, and I'm ready to help your brand communicate who it is through compelling messaging and a recognizable, authentic voice.